When hardware superstore Lowe's pulled its advertising from the cable reality programme All-American Muslim, it did so at the behest of a small group called the Florida Family Association (FFA).
The FFA's previous letter-writing campaigns have been targeted at shows with both gratuitous and non-traditional sexuality, like Behind Girls Gone Wild and RuPaul's Drag Race.
All-American Muslim is the first show that FFA has targeted on the grounds that it obscured "the Islamic agenda's clear and present danger to American liberties and traditional values". But it's not the first time Florida has made national headlines for sentiments hostile towards Muslims.
Last spring, pastor Terry Jones caused worldwide outrage when he burned a Koran at his church in Gainesville, Florida. In September, Nezar Hamze, head of the Florida Council on American-Islamic Relations (CAIR), was the first person refused admission to the Broward County Republican party executive committee.
And Congressman Allen West, who represents constituents in South Florida, was recorded by the liberal website ThinkProgress last August saying "Islam is a totalitarian theocratic political ideology, it is not a religion. It has not been a religion since 622 AD, and we need to have individuals that stand up and say that." » | Kate Dailey | BBC News Magazine | Friday, December 16, 2011
