MAIL ONLINE: Tony Blair will cash in on his experience as Prime Minister by flogging a special edition of his memoirs at a wallet-busting £150.
The red cloth-bound, slip-cased publication of A Journey resembles a Bible or hymn book and bears the signature of the former PM, who was often compared to a vicar for his preachy tone.
Mr Blair – who became increasingly evangelical during his premiership – has already been forced to change the name of his memoirs from ‘The Journey’ to make the book sound less messianic.
The globe-trotting politician has now decided to charge an inflated price for the tome, despite reaping a £4.6 million advance from his publishers Random House.
The ‘deluxe’ edition was already discounted by a modest £15 on the publisher’s website this week. Mr Blair said the book had been a 'fascinating and enjoyable' experience but so far at least it has also been a financially rewarding one.
Political insiders expressed astonishment that Mr Blair – who has raked in at least £20 million since quitting Downing Street in 2007 – was daring to charge so much for the book in the midst of a recession. Signed Blair Bible? Greedy Tony Wants £150 for a Limited Edition Copy of His Memoirs >>> Gerri Peev | Monday, August 09, 2010
